How To Build A Sales Team That Runs Itself

How To Build A Sales Team That Runs Itself

June 06, 20251 min read
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Hey, I’m Ray Green. I’m a strategic growth specialist for B2B companies.

Since this is social media and anyone can claim anything, here’s a quick rundown of my background:

Former Managing Director of National Small & Midsize Business at the U.S. Chamber of Commerce, where I doubled revenue per sale in fundraising, led the first increase in SMB membership, co-built a national Mid-Market sales channel, and more.

Former CEO operator for several investor groups where I led turnarounds of recently acquired small businesses.

Founder of MSP Sales Partners, where we currently help IT companies scale sales: www.MSPSalesPartners.com

Sales & Sales Management Expert in Residence at the world’s largest IT business mastermind.

Founder of Repeatable Revenue Ventures, where we scale B2B companies we have equity in: www.RayJGreen.com

I break down how to build a sales team that truly runs itself by implementing fundamental systems that eliminate the daily firefighting and micromanagement that drains most MSP owners.

I share my 20 years of experience showing how the right systems - from lead distribution to compensation plans - can free you from constantly making subjective decisions and dealing with team conflicts, allowing you to focus on proactive growth strategies instead.

CHAPTERS:

00:00 - Introduction to Self-Running Sales Teams

01:12 - Challenges of Non-Self-Running Teams

03:03 - The Value of Proactive Leadership

04:23 - Building Effective Systems

05:38 - The Importance of Lead Distribution Systems

13:05 - Iterating and Perfecting Systems

15:01 - Hiring for a Self-Sufficient Team

20:50 - Conclusion and Call to Action

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