RR#108 - The productivity trap: Are you caught in it?
I had a transformational call with my coach this week.
As I sat down to write a few takeaways for myself, I realized I may not be the only person who needs to hear this right now.
So, I'm sharing it with you, too.
The Problem
I mentioned to my coach that I found myself feeling guilty about my downtime.
For example, during a recent 3-day stay-cation with my wife for our 10-year anniversary, I felt compelled to check in on work and be "doing" things, even though there wasn't anything pressing.
The same thing happened when I cut out early for an extended daytime lunch.
No one was waiting on me, but I felt like I should be "doing" something.
Here's the kicker: I left corporate 5 years ago to have more control over my time and income.
And by most standards, I've gotten exactly what I wanted: a multi-six-figure paycheck and few obligations on my calendar that I didn't ask for.
So why did I feel guilty for spending the time I managed to create for myself?
The Realization
After a good discussion with my coach I realized I have a tendency to fall into a “productivity trap.”
The trap of seeing more ways to be productive and believing that if I just get those things done, I'll be content on the other side.
Then, I do the ‘things,’ but instead of feeling content, just see another opportunity to do even more.
It’s the same mindset and experience I’ve had building online.
Starting out, I needed $10k in sales per month to make this lifestyle viable. Then $20k, $30k, $40k, and so on.
Last quarter I averaged almost $70k per month in sales. And I’m charging just as hard as I was when I was trying to satisfy the initial $10k per month goal.
I moved to a foreign country and started a new career to get control of my time and income, but when I got it, felt awkward using it.
Which begs the question: If I can’t duck out for a few days or take an extended lunch with my wife and truly be present and enjoy it, what’s going on?
The Takeaways
I have 4 real takeaways from diving deep into all of this.
1. Most of 'this' is internal, not external:
When cash is tight or a board of directors is in panic mode, the compulsion to stay busy feels reasonable because the problems are “real.”
But when I built a business that no longer had any legitimate fires to put out, I didn't suddenly have the ability to step away, be present, and just enjoy that time as I thought I would.
To the contrary, I started creating fires with increasingly aggressive timelines, goals, and launches. And there were no boards, investors, managers, or employees to blame.
If that’s the kind of business I want, fine.
But it’s not.
That makes this a me problem.
2. I'm not going to change it over the weekend:
Recognizing that most of 'this' is internal is great news to me because it means I can change it.
But who I am today is the result of beliefs, values, and actions that have taken 43 years to evolve.
Changing any significant part of that will be a process, not an event.
Note to self: Be patient.
3. This is a good time to clarify my personal values:
I have many values, and some may compete with others from time to time.
For example, I love the work I do, helping people & businesses, and making money.
But I also love disconnecting, traveling with family, and day dates with my wife.
When those things collide, which takes precedence? How do I decide?
Clarifying my values and which are non-negotiable is a great way to be proactive about handling situations where values may conflict.
4. Slowing down isn't about doing less, but doing better:
As Cal Newport reminds us in his book, Slow Productivity, slowing down doesn't even have to mean less productivity.
It can mean better, higher-quality output.
I'm coaching fewer people, but better.
I'm consulting for fewer businesses, but better.
I'm doing less, but better.