Newsletter Archive

Raymond Green Raymond Green

Strategy, tactics, and luck, with Bob Perkins

Ray is joined by Bob Perkins.  A former senior marketing executive at household names like Pizza Hut, Calvin Klein, and Playboy, Bob has spent his entire career creating structures to market and sell things to people efficiently.

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Raymond Green Raymond Green

How to create repeatable sales growth

You’ve had success in getting your business “here,” but you know it’s not scalable enough to get you “there.” Learn how to create repeatable sales growth so you can do more work on the business, and less in the business.

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Raymond Green Raymond Green

How top salespeople get promoted

If you're a top performing salesperson who to be a manager…

One thing you can do to make that easier for everyone:

Create a playbook to help others repeat your success.

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Raymond Green Raymond Green

An impressive “sales” pitch

You know that feeling of being impressed by a sales pitch? I had it this weekend. From a pitch that kind of told me I was wrong.

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Raymond Green Raymond Green

Sales isn’t always about sales

Sales is a lagging indicator. Here’s a demonstration of how it works, using our experience with a racist song from the 60s as an example.

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Raymond Green Raymond Green

Shitty systems lead to shitty cultures

Underneath most low morale environments, are usually legitimate criticisms about legitimate problems. Find & solve them, and you not only improve the business, you boost morale. 

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