In this episode, Ray shares how to double your close rates for sales calls. Learn the importance of proper preparation and discover the right way to build rapport with clients by demonstrating competency, confidence, and genuine care. Ray also explains how to set the agenda upfront to establish control, manage time constraints, and lower defenses for a more successful call. Follow these first three steps from Ray's 10-step playbook and see a significant improvement in your sales call success. Watch now and don't forget to like, comment, and subscribe for more valuable insights. 🚀